Binalogue conceptualised, directed and developed the 2010 night visuals package for 5 brands of the Coca-Cola Company – a set of visuals to be displayed throughout Spain during sponsored night events. This set is based on Coca-Cola Zero’s key brand values: innovation, connection, confidence with a techy treatment.
To promote the new mobile phone, LG dLite, Sophie Gateau, of Paranoid US, directed a playful music video to showcase the phones character-based digital display. The video, via DOJO SF, tells a classic love story to the track, “White” by electropop artist, LIGHTS. The campaign features a website, the video, and other interactive elements.
“Bringing speed to life” that was what UPS did with this creative installation in Indonesia. The brief of the campaign was to create awareness of UPS in Indonesia as a brand that promises “Express Delivery”. They did this by visualizing speed in a form of various art installations built all over the city. Made by the advertising Agency, Ogilvy & Mather.
(Click to enlarge)
via: Adsoftheworld
Graffiti Technica is a Brisbane based site dedicated to the progression of hardcore electronic art and 3D graffiti. It features the work of Brad Schwede，an Australian motion graphics designer who has worked in various design.
Brad has great interest in mechanical and industrial design since young. Thus he studied multimedia, majoring in design at Griffith university in Brisbane and has been working in the digital world for over 6 years now producing work for local and international clients. After realizing that keeping things in 2D is far from enough, Brad started to mess around with graffiti in 3D software. Here are parts of his work, enjoy.
The Banco de Sangre San José (San José Blood Bank in Costa Rica), who has a limited budget, needed to send a message across that captured everyone’s attention through a single newspaper ad. A rubberband was used that wraps the newspaper. It didn’t just only create a direct analogy with the act of donating, but also it became the first visible ad for the reader.
Simple and clever. Made y te agency Publimark,Costa Rica.
Source:osocio
